![](https://freight.cargo.site/t/original/i/b8c5b16efce7b2fd2700bcd2a531cf269e45760befe454d81967149ffa88eb84/Adidas_Olympics_2012_OOH_Portrait_1_1.jpg)
![](https://freight.cargo.site/t/original/i/a92725340b6e5f74898b62fb42a6c690082fe5ad10f71261e5eb17ac5a0db250/Adidas_Olympics_2012_OOH_Landscape_3_3.jpg)
![](https://freight.cargo.site/t/original/i/33274be98bb4c9b4e44967b02937b6c400e129faed813b1cf2e64f21cc258975/Adidas_Olympics_2012_OOH_Portrait_2_2.jpg)
![](https://freight.cargo.site/t/original/i/e47b9be8c7ff8ab1ee6c869a0b9b5c11e45276aac393e7a7eda2650b4fdd5af6/Adidas6SheetsInsitu_1_4.jpg)
16 athletes, 16 locations. Special thanks and praise to photographer Dean Rogers and retoucher Dennis Tuffnell.
Role: Co-Art Direction, Design & Typography
Collaboration with: Dan Brooks, Dan Chandler, Paul Fitzgerald, Minh Tu Nguyen, Kristian Manchester, the team at Sid Lee MTL, Dean Rogers, Dennis Tuffnell.
Photography by: Dean Rogers